{"id":42165,"date":"2023-12-09T22:19:41","date_gmt":"2023-12-09T22:19:41","guid":{"rendered":"https:\/\/boostgroup.eu\/?p=42165"},"modified":"2024-01-26T19:38:32","modified_gmt":"2024-01-26T19:38:32","slug":"der-lidlmals-hype-geht-weiter","status":"publish","type":"post","link":"https:\/\/boostgroup.eu\/de\/der-lidlmals-hype-geht-weiter","title":{"rendered":"Der LiDLMALS-Hype geht weiter"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"42165\" class=\"elementor elementor-42165 elementor-41890\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9d308dc elementor-section-full_width animated-slow elementor-section-height-default elementor-section-height-default elementor-invisible\" data-id=\"9d308dc\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:0}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8071ec8\" data-id=\"8071ec8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1946420 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"1946420\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;none&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-7e2a8bc\" data-id=\"7e2a8bc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1a7b74f animated-fast elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"1a7b74f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation_delay&quot;:0,&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Der LiDLMALS-Hype geht weiter<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4aa6425 elementor-widget__width-auto animated-slow elementor-absolute elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4aa6425\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:0,&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-circle-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a787f70 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a787f70\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ed7149b\" data-id=\"ed7149b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-669a633 elementor-widget elementor-widget-heading\" data-id=\"669a633\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-xxl\">Der LiDLMALS-Hype geht weiter <\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-96c4e94 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"96c4e94\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2fe8d4c\" data-id=\"2fe8d4c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9325225 elementor-arrows-position-inside elementor-invisible elementor-widget elementor-widget-image-carousel\" data-id=\"9325225\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;arrows&quot;,&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Bild Karussell\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 von 1\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/hexies-puzzle-illustration-1024x466.png\" alt=\"hexies puzzle illustration\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d22ff2d\" data-id=\"d22ff2d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cdf50d9 elementor-widget elementor-widget-text-editor\" data-id=\"cdf50d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Nach einer erfolgreichen Auftaktkampagne im Jahr 2022 sind die LiDLMALS wieder da &#8211; bereit, einen neuen Hype auszul\u00f6sen und gleichzeitig Kinder dabei zu unterst\u00fctzen, die Welt der frischen Lebensmittel und gesunden Ern\u00e4hrungsgewohnheiten zu entdecken.<\/p>\n<p>Neben den bekannten Charakteren aus dem letzten Jahr haben wir ein weiteres einzigartiges Sortiment geschaffen und den Schwerpunkt von Obst und Gem\u00fcse auf andere frische Lebensmittel wie Molkerei- und Backwarenprodukte ausgedehnt.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3027e4f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3027e4f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-be5b364\" data-id=\"be5b364\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9ac8df7 elementor-widget elementor-widget-text-editor\" data-id=\"9ac8df7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Auch in diesem Jahr ist der Spa\u00dffaktor garantiert, denn die LiDLMALS starten mit einem innovativen und nachhaltigen Tr\u00e4ger &#8211; den LiDLMALS Hexies- durch. Die sechseckigen Dominos bieten vielf\u00e4ltige Spielm\u00f6glichkeiten und bestehen zu 100 % aus FSC-zertifiziertem Buchenholz, welches langlebigsten Spielspa\u00df garantiert. F\u00fcr jede CHF 20 Umsatz erhalten die Lidl-Kunden ein Gratis-Flowpack an den Kassen. In dem nachhaltigen Flowpack aus 100 % zertifiziertem Papier befinden sich jeweils ein Hexie sowie ein Treuepunkt.  <\/span><span data-ccp-props=\"{\"201341983\":0,\"335559739\":0,\"335559740\":240}\"> <\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c809899\" data-id=\"c809899\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-56f8255 elementor-arrows-position-inside elementor-invisible elementor-widget elementor-widget-image-carousel\" data-id=\"56f8255\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;arrows&quot;,&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Bild Karussell\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 von 1\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/hexies-front_back-1024x552.png\" alt=\"hexies front_back\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-521afc5 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"521afc5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ac5c061\" data-id=\"ac5c061\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-552f154 elementor-arrows-position-inside elementor-invisible elementor-widget elementor-widget-image-carousel\" data-id=\"552f154\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;arrows&quot;,&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Bild Karussell\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 von 1\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/completer-open-e1702148180976.png\" alt=\"completer open\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f920f32\" data-id=\"f920f32\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d1ba8e elementor-widget elementor-widget-heading\" data-id=\"4d1ba8e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">Die Besonderheit! <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5bbbdfe elementor-widget elementor-widget-text-editor\" data-id=\"5bbbdfe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Auf der R\u00fcckseite eines jeden Hexies ist ein Teil des gro\u00dfen LiDLMALS-Puzzles, das mit allen 32 Hexies zusammengesetzt werden kann, abgedruckt. Dies erkl\u00e4rt den \u00fcberdurchschnittlichen Sammelfaktor dieser Pr\u00e4mie, denn nichts ist \u00e4rgerlicher, als wenn man ein Puzzle nicht komplettieren kann &#8230; <\/p>\n<p>Zum Sammeln und Aufbewahren der Hexies k\u00f6nnen Kunden zus\u00e4tzliche eine coole Sammelbox f\u00fcr nur CHF 2,49 erwerben.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9e5e121 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9e5e121\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-0a7db03\" data-id=\"0a7db03\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9fef181 elementor-arrows-position-inside elementor-invisible elementor-widget elementor-widget-image-carousel\" data-id=\"9fef181\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;arrows&quot;,&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Bild Karussell\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 von 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/boar-front-915x1024.png\" alt=\"boar front\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 von 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/cauliflower-1024x888.png\" alt=\"cauliflower\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 von 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/elephant-front-1024x947.png\" alt=\"elephant front\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 von 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/jaguar-front-908x1024.png\" alt=\"jaguar front\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 von 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/kangaroo-front-new-768x1024.png\" alt=\"kangaroo front new\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"6 von 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/lemon-1024x645.png\" alt=\"lemon\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"7 von 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/potato-968x1024.png\" alt=\"potato\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"8 von 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/sheep-front-1024x956.png\" alt=\"sheep front\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"9 von 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/watermelon-1024x652.png\" alt=\"watermelon\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"10 von 10\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/Avocado-964x1024.png\" alt=\"Avocado\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d341aa8\" data-id=\"d341aa8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-210bff5 elementor-widget elementor-widget-text-editor\" data-id=\"210bff5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Und was w\u00e4re eine Kinderkampagne ohne Pl\u00fcsch? Nat\u00fcrlich k\u00f6nnen auch in diesem Jahr wieder f\u00fcnf kuschelige LiDLMALS-Pl\u00fcschtiercharaktere gesammelt werden, welche besonders f\u00fcr ihren Verwandlungsmechanismus vom LiDLMAL zum Lebensmittel und zur\u00fcck bekannt sind. Ein weiteres Add-on dieser Kampagne, das f\u00fcr einen \u00dcberraschungseffekt und langanhaltenden Spielspa\u00df bei Kindern sorgt!   <\/p>\n<p>Um den Nachhaltigkeitskreislauf \u00fcber alle Kampagnenelemente hinweg zu schlie\u00dfen, besteht die F\u00fcllung der Pl\u00fcschtiere zu 100 % aus recyceltem PET-Material.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b86b54d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b86b54d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c269009 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c269009\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-20c1aad elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"20c1aad\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-dfeef9f\" data-id=\"dfeef9f\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-665e55a elementor-widget elementor-widget-image\" data-id=\"665e55a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2362\" height=\"2362\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/gif-cauliflower.gif\" class=\"attachment-full size-full wp-image-42010\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-73bf357\" data-id=\"73bf357\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b45626b elementor-widget elementor-widget-image\" data-id=\"b45626b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2362\" height=\"2362\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/gif-watermelon.gif\" class=\"attachment-full size-full wp-image-42003\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-ace1502\" data-id=\"ace1502\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-757c0dc elementor-widget elementor-widget-image\" data-id=\"757c0dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2362\" height=\"2362\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/gif-potato.gif\" class=\"attachment-full size-full wp-image-41996\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-6d194d3\" data-id=\"6d194d3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-80a5258 elementor-widget elementor-widget-image\" data-id=\"80a5258\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2362\" height=\"2362\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/gif-lemon.gif\" class=\"attachment-full size-full wp-image-41989\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-4bd962f\" data-id=\"4bd962f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2e6e66d elementor-widget elementor-widget-image\" data-id=\"2e6e66d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2362\" height=\"2362\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/gif-avocado.gif\" class=\"attachment-full size-full wp-image-41982\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-26d338a elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"26d338a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-368c308\" data-id=\"368c308\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-36a7560 elementor-widget elementor-widget-image\" data-id=\"36a7560\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"560\" height=\"1024\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/app-560x1024.png\" class=\"attachment-large size-large wp-image-42099\" alt=\"\" srcset=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/app-560x1024.png 560w, https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/app-164x300.png 164w, https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/app-768x1404.png 768w, https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/app-840x1536.png 840w, https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/app-1120x2048.png 1120w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5e0b936\" data-id=\"5e0b936\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-57232ba elementor-widget elementor-widget-text-editor\" data-id=\"57232ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>F\u00fcr eine optimale digitale Kampagnenverl\u00e4ngerung sorgt der Relaunch der beliebten LiDLMALS-App mit allen lustigen Features aus dem Jahr 2022: Ein Laufspiel, mehrere coole Gesichtsfilter, die die Kinder selbst zum LiDLMAL werden lassen und -neu in diesem Jahr- eine direkte Verbindung zu einem exklusiven LiDLMALS-Instagram-Filter sorgen f\u00fcr garantiertes Spielvergn\u00fcgen.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bf8b735 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"bf8b735\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5590480\" data-id=\"5590480\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25ccaa7 elementor-widget elementor-widget-video\" data-id=\"25ccaa7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/1831649_F-Lidlmals-2023-15s.mp4\" controls=\"\" preload=\"metadata\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Der LiDLMALS-Hype geht weiter Nach einer erfolgreichen Auftaktkampagne im Jahr 2022 sind die LiDLMALS wieder da &#8211; bereit, einen neuen Hype auszul\u00f6sen und gleichzeitig Kinder dabei zu unterst\u00fctzen, die Welt der frischen Lebensmittel und gesunden Ern\u00e4hrungsgewohnheiten zu entdecken. Neben den bekannten Charakteren aus dem letzten Jahr haben wir ein weiteres einzigartiges Sortiment geschaffen und den [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":31213,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18,1],"tags":[],"class_list":["post-42165","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kids-collectibles-promotions","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Der LiDLMALS-Hype geht weiter - Boost Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/boostgroup.eu\/de\/der-lidlmals-hype-geht-weiter\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Der LiDLMALS-Hype geht weiter - Boost Group\" \/>\n<meta property=\"og:description\" content=\"Der LiDLMALS-Hype geht weiter Nach einer erfolgreichen Auftaktkampagne im Jahr 2022 sind die LiDLMALS wieder da &#8211; bereit, einen neuen Hype auszul\u00f6sen und gleichzeitig Kinder dabei zu unterst\u00fctzen, die Welt der frischen Lebensmittel und gesunden Ern\u00e4hrungsgewohnheiten zu entdecken. Neben den bekannten Charakteren aus dem letzten Jahr haben wir ein weiteres einzigartiges Sortiment geschaffen und den [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/boostgroup.eu\/de\/der-lidlmals-hype-geht-weiter\" \/>\n<meta property=\"og:site_name\" content=\"Boost Group\" \/>\n<meta property=\"article:published_time\" content=\"2023-12-09T22:19:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-26T19:38:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2023\/12\/hexies-puzzle-illustration-1024x466.png\" \/>\n<meta name=\"author\" content=\"Jan-Philipp Schollbach\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jan-Philipp Schollbach\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"6\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/boostgroup.eu\/de\/der-lidlmals-hype-geht-weiter#article\",\"isPartOf\":{\"@id\":\"https:\/\/boostgroup.eu\/de\/der-lidlmals-hype-geht-weiter\"},\"author\":{\"name\":\"Jan-Philipp Schollbach\",\"@id\":\"https:\/\/boostgroup.eu\/it\/#\/schema\/person\/7e5827628b457ee963bef2fae707bdcd\"},\"headline\":\"Der LiDLMALS-Hype geht weiter\",\"datePublished\":\"2023-12-09T22:19:41+00:00\",\"dateModified\":\"2024-01-26T19:38:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/boostgroup.eu\/de\/der-lidlmals-hype-geht-weiter\"},\"wordCount\":348,\"publisher\":{\"@id\":\"https:\/\/boostgroup.eu\/it\/#organization\"},\"image\":{\"@id\":\"https:\/\/boostgroup.eu\/de\/der-lidlmals-hype-geht-weiter#primaryimage\"},\"thumbnailUrl\":\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2022\/08\/2000x2000-lidlmals-cover.jpg\",\"articleSection\":[\"Kids Collectibles Promotions\",\"Uncategorized\"],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/boostgroup.eu\/de\/der-lidlmals-hype-geht-weiter\",\"url\":\"https:\/\/boostgroup.eu\/de\/der-lidlmals-hype-geht-weiter\",\"name\":\"Der LiDLMALS-Hype geht weiter - 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