{"id":7852,"date":"2021-10-15T17:08:20","date_gmt":"2021-10-15T17:08:20","guid":{"rendered":"https:\/\/boosttest.org\/coop-sommer-fertig-los"},"modified":"2021-11-24T12:23:56","modified_gmt":"2021-11-24T12:23:56","slug":"coop-sommer-fertig-los","status":"publish","type":"post","link":"https:\/\/boostgroup.eu\/de\/coop-sommer-fertig-los","title":{"rendered":"Coop &#8211; Sommer, fertig, los!"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"7852\" class=\"elementor elementor-7852 elementor-3140\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-732cfe4 elementor-section-full_width animated-slow elementor-section-height-default elementor-section-height-default elementor-invisible\" data-id=\"732cfe4\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:0}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-eb28920\" data-id=\"eb28920\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7174e9d elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"7174e9d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;none&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-ca4de6a\" data-id=\"ca4de6a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d47a40d animated-fast elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"d47a40d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation_delay&quot;:0,&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Coop &#8211; Sommer, fertig, los!<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9171f71 elementor-widget__width-auto animated-slow elementor-absolute elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"9171f71\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:0,&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-circle-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3a27e592 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3a27e592\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-69db8806\" data-id=\"69db8806\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9809920 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9809920\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-399706d3\" data-id=\"399706d3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6cdae164 elementor-widget elementor-widget-heading\" data-id=\"6cdae164\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Briefing\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29f00e51 elementor-widget elementor-widget-text-editor\" data-id=\"29f00e51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>F\u00fcr eine Kampagne im Sommer 2021 suchte Coop ein Thema mit Hype-Potenzial und ein Sortiment an Sammelartikeln f\u00fcr die ganze Familie. Ziel der Kampagne war es, die Kundenfrequenz zu erh\u00f6hen, Impulsk\u00e4ufe zu f\u00f6rdern und den Umsatz zu steigern.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-321f2bfc elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"321f2bfc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-4fef0832\" data-id=\"4fef0832\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-15a8522d elementor-widget elementor-widget-heading\" data-id=\"15a8522d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">L\u00f6sung<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ba2d61a elementor-widget elementor-widget-text-editor\" data-id=\"1ba2d61a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Wie schafft man ein besonderes Einkaufserlebnis f\u00fcr die ganze Familie und sorgt f\u00fcr einen perfekten Start in den Sommer? Die Antwort liegt auf der Hand: Mit einem individuell zusammengestellten Sortiment an Spielen und sommerlichen Outdoor-Produkten in coolen Designs, die Kinder und Erwachsene gleicherma\u00dfen begeistern!<br \/>Das Angebot umfasste sechs hochwertige Sammelartikel f\u00fcr das perfekte Outdoor-Erlebnis: Vom trendigen Spiel Kubb (auch bekannt als Wikingerschach) \u00fcber Klassiker wie ein Badminton-Set und einen aufblasbaren Schwimmring bis hin zu einer praktischen Picknickdecke, einem gro\u00dfen Badetuch f\u00fcr die Sauna und einer Aluminium-Trinkflasche f\u00fcr unterwegs. <br \/>Sommer, fertig, los! W\u00e4hrend der sechs Wochen Laufzeit erhielten alle Coop-Kunden f\u00fcr je zehn Franken Einkaufswert eine Treuemarke. Kunden, die vierzig Treuemarken sammelten, erhielten eines der begehrten Sammelartikel kostenlos.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-49c6a4da elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"49c6a4da\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-7f9a437a\" data-id=\"7f9a437a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-72a71715 elementor-widget elementor-widget-heading\" data-id=\"72a71715\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ergebnisse<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-595ae716 elementor-widget elementor-widget-text-editor\" data-id=\"595ae716\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Mit &#8222;Sommer, fertig, los!&#8220; kn\u00fcpfte Boost im Jahr 2021 nahtlos an den Erfolg der vorangegangenen Kampagnen in den Sommern 2017, 2018 und 2019 an.<br \/>Coops Zusammenfassung:<br \/>Die Sammelaktion &#8222;Sommer, fertig, los!&#8220; begeisterte unsere Kunden mit attraktiven und hochwertigen Sammelartikeln im &#8222;Tropical Summer&#8220;-Look. Insbesondere die letzten beiden Wochen der Aktion zeichneten sich trotz des \u00fcberwiegend regnerischen Wetters durch \u00fcberdurchschnittliche Verkaufszahlen aus.<br \/>Die Produkte kamen bei den Kunden sehr gut an und auch die Qualit\u00e4t der Artikel war hervorragend. Besonders beliebt waren das Saunabadetuch, die Picknickdecke und das Badminton-Set.<\/p>\n<p><iframe title=\"Sommer, fertig, los!\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/LTAbBFOXMvU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-96a927 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"96a927\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-41cc3356\" data-id=\"41cc3356\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2cfed3e2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2cfed3e2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7afce711\" data-id=\"7afce711\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ed8ed89 elementor-widget elementor-widget-heading\" data-id=\"5ed8ed89\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Angetrieben von unseren Werten, unterst\u00fctzen wir\ndie Entwicklung einer nachhaltigen \nZukunft!<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-cb59564\" data-id=\"cb59564\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-629a3c83 elementor-align-center BoostgroupButton-4 elementor-widget__width-auto elementor-widget elementor-widget-button\" data-id=\"629a3c83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/boostgroup.eu\/de\/kontakt\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Kontakt &gt;<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Briefing F\u00fcr eine Kampagne im Sommer 2021 suchte Coop ein Thema mit Hype-Potenzial und ein Sortiment an Sammelartikeln f\u00fcr die ganze Familie. Ziel der Kampagne war es, die Kundenfrequenz zu erh\u00f6hen, Impulsk\u00e4ufe zu f\u00f6rdern und den Umsatz zu steigern. L\u00f6sung Wie schafft man ein besonderes Einkaufserlebnis f\u00fcr die ganze Familie und sorgt f\u00fcr einen perfekten [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6913,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51,55,18],"tags":[767],"class_list":["post-7852","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","category-collectibles-promotions","category-kids-collectibles-promotions","tag-collectibles-promotions-de"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Coop - Sommer, fertig, los! - Boost Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/boostgroup.eu\/de\/coop-sommer-fertig-los\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Coop - Sommer, fertig, los! - Boost Group\" \/>\n<meta property=\"og:description\" content=\"Briefing F\u00fcr eine Kampagne im Sommer 2021 suchte Coop ein Thema mit Hype-Potenzial und ein Sortiment an Sammelartikeln f\u00fcr die ganze Familie. 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