{"id":7910,"date":"2021-10-08T16:17:32","date_gmt":"2021-10-08T16:17:32","guid":{"rendered":"https:\/\/boosttest.org\/supermarches-match-emoji-aufkleberkarten"},"modified":"2021-12-09T15:36:19","modified_gmt":"2021-12-09T15:36:19","slug":"supermarches-match-emoji-aufkleberkarten","status":"publish","type":"post","link":"https:\/\/boostgroup.eu\/de\/supermarches-match-emoji-aufkleberkarten","title":{"rendered":"emoji\u00ae total bei Supermarch\u00e9 Match"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"7910\" class=\"elementor elementor-7910 elementor-3085\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-36085b6 elementor-section-full_width animated-slow elementor-section-height-default elementor-section-height-default elementor-invisible\" data-id=\"36085b6\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:0}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0001bb4\" data-id=\"0001bb4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-c11b73e elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"c11b73e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;none&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-5160692\" data-id=\"5160692\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c3faff animated-fast elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"6c3faff\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation_delay&quot;:0,&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">emoji\u00ae total bei Supermarch\u00e9 Match<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75044a9 elementor-widget__width-auto animated-slow elementor-absolute elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"75044a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:0,&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-circle-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2959ddea elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2959ddea\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7605060f\" data-id=\"7605060f\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-556bd5b7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"556bd5b7\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-14638dc2\" data-id=\"14638dc2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3e36f47a elementor-widget elementor-widget-heading\" data-id=\"3e36f47a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Briefing\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46d828e0 elementor-widget elementor-widget-text-editor\" data-id=\"46d828e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Der Einzelh\u00e4ndler Supermarch\u00e9s Match war auf der Suche nach einer Back-to-School-Aktion mit einem lustigen Konzept und einer innovativen und neuen Lizenz, die es so noch nie gegeben hat. Der Hauptansatzpunkt f\u00fcr Boost bei der Entwicklung dieser Kampagne war eine Kombination aus zwei Tr\u00e4gern: Einer, der bei jedem Einkauf im Wert von \u20ac 15,- verschenkt wird und ein Tr\u00e4ger mit h\u00f6herem Wert, der bei ausgew\u00e4hlten FMCG-Eink\u00e4ufen verschenkt wird.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-68df813 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"68df813\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-bf8319b\" data-id=\"bf8319b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-483f0d1c elementor-widget elementor-widget-heading\" data-id=\"483f0d1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">L\u00f6sung<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62159f90 elementor-widget elementor-widget-text-editor\" data-id=\"62159f90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Die emoji-Lizenz war ideal f\u00fcr diese Sammelaktion, da die Charaktere jedem bekannt sind und ein breites Publikum ansprechen. Dies war die Inspiration f\u00fcr eine besondere Kids Premium Collectibles Promotion. F\u00fcr jeden Einkauf von \u20ac 15,- bei Supermarch\u00e9s Match erhielten die Kunden ein Flowpack mit zwei Emoji-Stickerkarten und beim Kauf ausgew\u00e4hlter FMCG-Produkte bekamen sie sogar ein zus\u00e4tzliches Flowpack mit einem riesigen Emoji-H\u00fcpfball. Diese riesigen H\u00fcpfb\u00e4lle enthielten im Inneren emoji-Figuren oder ein emoji-Bild. Um die Sticker der Stickerkarten zu sammeln, erhielten die Kunden ein kostenloses Sammelalbum erhalten, wenn sie ihre Kundenkarte an der Kasse vorlegten &#8211; eine zus\u00e4tzliche M\u00f6glichkeit f\u00fcr Supermarch\u00e9s Match, ihr Treueprogramm zu aktivieren. Zus\u00e4tzlich zu den Collectibles bot Boost verschiedene Merchandising-Artikel zum Kauf an. Es gab verschiedene emoji-Charaktere aus Pl\u00fcsch, Schl\u00fcsselanh\u00e4nger und Bleistiftaufs\u00e4tze zu kaufen.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1ffb54e elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1ffb54e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-36d4047e\" data-id=\"36d4047e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4dea5a4c elementor-widget elementor-widget-heading\" data-id=\"4dea5a4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ergebnisse<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1bc279f1 elementor-widget elementor-widget-text-editor\" data-id=\"1bc279f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&#8222;Le Collector emoji&#8220; war acht Wochen lang in 117 Superm\u00e4rkten in Frankreich zu finden, um die Kunden mit Millionen von Flowpacks mit verschiedenen emoji-Collectibles zu belohnen. Boost entwickelte und produzierte alle kampagnenbezogenen Inhalte, Collectibles und Merchandising.<\/p>\n<p>Dank dieser Sammelaktion konnte Supermarch\u00e9s Match Familien aktivieren, neue Kunden anlocken und bestehende Kunden zu h\u00f6heren Ausgaben bewegen. In diesen acht Wochen wurde ein erheblicher Umsatz erzielt und der Marktanteil erh\u00f6ht. Marion van Mullem, Marketing and Communication Managerin bei Supermarch\u00e9s Match, erkl\u00e4rte: &#8222;Durch die Wahl der emoji\u00ae-Lizenz mit Boost wollte Supermarch\u00e9s Match eine aufstrebende Lizenz mit einem gut definierten Konzept nutzen, um ein generationen\u00fcbergreifendes Publikum zu erreichen&#8220;. Die emoji\u00ae sind nicht nur lustige kleine Symbole, sondern illustrieren unsere t\u00e4glichen Botschaften, sind dynamisch und humorvoll. Wir haben dank der gro\u00dfartigen Arbeit unserer Teams und des Boost-Teams eine qualitativ hochwertige Sammelaktion durchgef\u00fchrt.&#8220;<\/p>\n<p>Sehen Sie hier einen der Werbespots von Supermarch\u00e9s Match: <a href=\"https:\/\/www.youtube.com\/watch?v=y_KILI3L5RQ\">https:\/\/www.youtube.com\/watch?v=y_KILI3L5RQ<\/a><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2816fab7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2816fab7\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-20d97927\" data-id=\"20d97927\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-49bff33c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"49bff33c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-634303e8\" data-id=\"634303e8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1713c620 elementor-widget elementor-widget-heading\" data-id=\"1713c620\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Angetrieben von unseren Werten, unterst\u00fctzen wir\ndie Entwicklung einer nachhaltigen \nZukunft!<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-25aff71b\" data-id=\"25aff71b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b8aea9d elementor-align-center BoostgroupButton-4 elementor-widget__width-auto elementor-widget elementor-widget-button\" data-id=\"5b8aea9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/boostgroup.eu\/de\/kontakt\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Kontakt &gt;<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Briefing Der Einzelh\u00e4ndler Supermarch\u00e9s Match war auf der Suche nach einer Back-to-School-Aktion mit einem lustigen Konzept und einer innovativen und neuen Lizenz, die es so noch nie gegeben hat. Der Hauptansatzpunkt f\u00fcr Boost bei der Entwicklung dieser Kampagne war eine Kombination aus zwei Tr\u00e4gern: Einer, der bei jedem Einkauf im Wert von \u20ac 15,- verschenkt [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6877,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51,55,18],"tags":[767],"class_list":["post-7910","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","category-collectibles-promotions","category-kids-collectibles-promotions","tag-collectibles-promotions-de"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>emoji\u00ae total bei Supermarch\u00e9 Match - Boost Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/boostgroup.eu\/de\/supermarches-match-emoji-aufkleberkarten\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"emoji\u00ae total bei Supermarch\u00e9 Match - Boost Group\" \/>\n<meta property=\"og:description\" content=\"Briefing Der Einzelh\u00e4ndler Supermarch\u00e9s Match war auf der Suche nach einer Back-to-School-Aktion mit einem lustigen Konzept und einer innovativen und neuen Lizenz, die es so noch nie gegeben hat. 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