{"id":7806,"date":"2021-10-08T17:25:17","date_gmt":"2021-10-08T17:25:17","guid":{"rendered":"https:\/\/boosttest.org\/coop-aventure-en-milieu-sauvage"},"modified":"2021-12-08T19:26:37","modified_gmt":"2021-12-08T19:26:37","slug":"coop-aventure-en-milieu-sauvage","status":"publish","type":"post","link":"https:\/\/boostgroup.eu\/fr\/coop-aventure-en-milieu-sauvage","title":{"rendered":"Coop: une vraie aventure en milieu sauvage"},"content":{"rendered":"\t\t
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Coop: une vraie aventure en milieu sauvage<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Brief\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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La t\u00e2che de Boost \u00e9tait de d\u00e9velopper une promotion avec des produits \u00e0 collectionner pour l’automne 2020, qui puisse int\u00e9resser les jeunes et les moins jeunes et qui aborde le th\u00e8me de la durabilit\u00e9 de mani\u00e8re \u00e9motionnelle.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Solution<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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En coop\u00e9ration avec le WWF et sous la titre \u00ab\u00a0Adventure Wilderness\u00a0\u00bb, Boost a d\u00e9velopp\u00e9 un assortiment \u00e0 collectionner compos\u00e9 de quatre animaux en peluche, d’un passionnant jeu en bois \u00ab\u00a0Animal Tumble Tower\u00a0\u00bb avec un motif d’animal assorti, d’une bo\u00eete \u00e0 go\u00fbter en mat\u00e9riau durable et d’une gourde en verre au design moderne.
La promotion des objets \u00e0 collectionner \u00ab\u00a0Adventure Wilderness\u00a0\u00bb a \u00e9t\u00e9 le principal sujet de conversation dans tous les magasins Coop pendant plus de six semaines. Les clients recevaient un timbre \u00e0 collectionner pour chaque dix francs suisses de valeur d’achat. Chaque client ayant collect\u00e9 quarante timbres pouvait obtenir gratuitement l’un des sept produits de la collection du WWF.
Les clients de Coop peuvent vivre encore plus d'\u00a0\u00bbaventures en pleine nature\u00a0\u00bb chez eux gr\u00e2ce \u00e0 l’application correspondante, qui a \u00e9t\u00e9 d\u00e9velopp\u00e9e exclusivement par Boost. L’application garantit l’amusement avec deux jeux divertissants, des informations passionnantes sur les esp\u00e8ces animales menac\u00e9es et, comme point fort, une fonction de r\u00e9alit\u00e9 augment\u00e9e qui permet aux utilisateurs de donner vie \u00e0 ces animaux !<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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R\u00e9sultats<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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La promotion avec les objets \u00e0 collectionner \u00ab\u00a0Adventure Wilderness\u00a0\u00bb a \u00e9t\u00e9 un th\u00e8me majeur de l’automne 2020 qui a enchant\u00e9 les points de vente, avec une plus grande fr\u00e9quence de visite des consommateurs et des ventes r\u00e9ussies. En particulier, les peluches alpaga, \u00e9l\u00e9phant et panda, ainsi que la Tour \u00e0 bascule des animaux, ont fait l’objet de ventes rapides et tr\u00e8s recherch\u00e9es. Il est passionnant et gratifiant de voir que cette application continue de b\u00e9n\u00e9ficier d’un nombre \u00e9lev\u00e9 d’utilisateurs et de fournir des contacts pr\u00e9cieux longtemps apr\u00e8s la fin de la campagne.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Guid\u00e9s par nos valeurs, nous soutenons\nle d\u00e9veloppement d'un futur \ndurable !<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tContactez-nous ><\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Brief La t\u00e2che de Boost \u00e9tait de d\u00e9velopper une promotion avec des produits \u00e0 collectionner pour l’automne 2020, qui puisse int\u00e9resser les jeunes et les moins jeunes et qui aborde le th\u00e8me de la durabilit\u00e9 de mani\u00e8re \u00e9motionnelle. Solution En coop\u00e9ration avec le WWF et sous la titre \u00ab\u00a0Adventure Wilderness\u00a0\u00bb, Boost a d\u00e9velopp\u00e9 un assortiment […]<\/p>\n","protected":false},"author":1,"featured_media":12161,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51,55,18],"tags":[763],"class_list":["post-7806","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","category-collectibles-promotions","category-kids-collectibles-promotions","tag-collectibles-promotions-fr"],"yoast_head":"\nCoop: une vraie aventure en milieu sauvage - Boost Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/boostgroup.eu\/fr\/coop-aventure-en-milieu-sauvage\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Coop: une vraie aventure en milieu sauvage - Boost Group\" \/>\n<meta property=\"og:description\" content=\"Brief La t\u00e2che de Boost \u00e9tait de d\u00e9velopper une promotion avec des produits \u00e0 collectionner pour l’automne 2020, qui puisse int\u00e9resser les jeunes et les moins jeunes et qui aborde le th\u00e8me de la durabilit\u00e9 de mani\u00e8re \u00e9motionnelle. Solution En coop\u00e9ration avec le WWF et sous la titre \u00ab\u00a0Adventure Wilderness\u00a0\u00bb, Boost a d\u00e9velopp\u00e9 un assortiment […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/boostgroup.eu\/fr\/coop-aventure-en-milieu-sauvage\" \/>\n<meta property=\"og:site_name\" content=\"Boost Group\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-08T17:25:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-08T19:26:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/Case-Sudy-COOP_ABENTEURWILDERNIS-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"2048\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"boost_admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"boost_admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/boostgroup.eu\/fr\/coop-aventure-en-milieu-sauvage#article\",\"isPartOf\":{\"@id\":\"https:\/\/boostgroup.eu\/fr\/coop-aventure-en-milieu-sauvage\"},\"author\":{\"name\":\"boost_admin\",\"@id\":\"https:\/\/boostgroup.eu\/it\/#\/schema\/person\/aa29531509101d6bc6a8be66c15cda35\"},\"headline\":\"Coop: une vraie aventure en milieu sauvage\",\"datePublished\":\"2021-10-08T17:25:17+00:00\",\"dateModified\":\"2021-12-08T19:26:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/boostgroup.eu\/fr\/coop-aventure-en-milieu-sauvage\"},\"wordCount\":356,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/boostgroup.eu\/it\/#organization\"},\"image\":{\"@id\":\"https:\/\/boostgroup.eu\/fr\/coop-aventure-en-milieu-sauvage#primaryimage\"},\"thumbnailUrl\":\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/Case-Sudy-COOP_ABENTEURWILDERNIS-1.jpg\",\"keywords\":[\"Collectibles Promotions\"],\"articleSection\":[\"Case Studies\",\"Collectibles Promotions\",\"Kids Collectibles Promotions\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/boostgroup.eu\/fr\/coop-aventure-en-milieu-sauvage#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/boostgroup.eu\/fr\/coop-aventure-en-milieu-sauvage\",\"url\":\"https:\/\/boostgroup.eu\/fr\/coop-aventure-en-milieu-sauvage\",\"name\":\"Coop: une vraie aventure en milieu sauvage - 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