{"id":8239,"date":"2021-10-20T14:12:12","date_gmt":"2021-10-20T14:12:12","guid":{"rendered":"https:\/\/boosttest.org\/boost-et-bunzl-retail-industry-lancent-conjointement-une-solution-demballage-innovante-et-durable"},"modified":"2021-11-19T15:40:28","modified_gmt":"2021-11-19T15:40:28","slug":"boost-et-bunzl-retail-industry-lancent-conjointement-une-solution-demballage-innovante-et-durable","status":"publish","type":"post","link":"https:\/\/boostgroup.eu\/fr\/boost-et-bunzl-retail-industry-lancent-conjointement-une-solution-demballage-innovante-et-durable","title":{"rendered":"Boost et Bunzl Retail & Industry lancent conjointement une solution d’emballage innovante et durable"},"content":{"rendered":"\t\t
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Boost et Bunzl Retail & Industry lancent conjointement une solution d’emballage innovante et durable<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Octobre 2021 - Boost et Bunzl Retail & Industry sont heureux d'annoncer leur coop\u00e9ration dans l'introduction d'une solution d'emballage innovante et durable. \n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Programmes de fid\u00e9lisation de Boost Loyalty<\/strong>
L’agence internationale de marketing Boost Loyalty, une division du groupe Boost, est le premier fournisseur europ\u00e9en de programmes de fid\u00e9lisation en coalition. Fond\u00e9e en 1987, et bas\u00e9e \u00e0 l’origine en Suisse, la soci\u00e9t\u00e9 propose des strat\u00e9gies et des solutions de fid\u00e9lisation de bout en bout aux plus grands distributeurs et aux plus c\u00e9l\u00e8bres marques de produits de grande consommation, ainsi qu’aux cha\u00eenes de bricolage et d’\u00e9lectronique, aux soci\u00e9t\u00e9s pharmaceutiques, aux fournisseurs d’automobiles et d’essence, aux agences de m\u00e9dias, aux institutions financi\u00e8res et aux entreprises de t\u00e9l\u00e9communications et d’\u00e9nergie. Les solutions de fid\u00e9lisation des clients, sous la forme de programmes de r\u00e9compense et d’\u00e9pargne \u00e0 grande \u00e9chelle, stimulent les relations \u00e0 long terme entre les consommateurs et les entreprises. Du concept \u00e0 la campagne, et du service client \u00e0 la logistique, les solutions de Boost Loyalty prennent en charge l’ensemble du processus pour ses clients. <\/span><\/p>\n

Innovation et durabilit\u00e9 dans l’emballage<\/strong>
La coop\u00e9ration entre Boost et Bunzl Retail & Industry a donn\u00e9 naissance \u00e0 une nouvelle solution d’emballage tout-en-un pour le commerce \u00e9lectronique, pour l’exp\u00e9dition et le retour, sans ruban adh\u00e9sif ni colle. \u00ab\u00a0Gr\u00e2ce au syst\u00e8me de pliage innovant, l’emballage en carton plein est facile \u00e0 ouvrir et \u00e0 fermer\u00a0\u00bb, explique Thom Mutgeert, directeur de compte chez Bunzl Retail & Industry. \u00ab\u00a0Comme on n’utilise ni ruban adh\u00e9sif ni colle, la bo\u00eete est enti\u00e8rement constitu\u00e9e d’un seul mat\u00e9riau. En outre, l’emballage d’exp\u00e9dition est recyclable, porte un logo certifi\u00e9 FSC\u00ae et est compos\u00e9 de 70 \u00e0 100 % de mat\u00e9riaux recycl\u00e9s. Outre l’am\u00e9lioration des emballages durables, nous avons travaill\u00e9 ensemble pour renforcer l’efficacit\u00e9 des processus d’achat, de logistique, de commande, d’emballage et d’exp\u00e9dition. Avec un sp\u00e9cialiste dans chaque domaine, nous r\u00e9pertorions tous les points d’attention et les coordonnons avec la politique interne. Gr\u00e2ce \u00e0 cette approche collaborative avec Boost Loyalty, nous recherchons la meilleure solution pour l’ensemble de la cha\u00eene.\u00a0\u00bb <\/span><\/p>\n

Un partenariat fiable<\/strong>
Bunzl Retail & Industry travaille avec Boost Loyalty depuis le d\u00e9but de l’ann\u00e9e 2021. Boost Loyalty garde le contr\u00f4le de l’ensemble du processus de logistique et d’emballage, tout en b\u00e9n\u00e9ficiant des avantages de la collaboration avec un partenaire \u00e0 part enti\u00e8re qui peut optimiser le processus. \u00a0\u00bb Nous sommes enthousiasm\u00e9s par ce concept innovant et durable, mais c’est dans une bonne relation que tout commence \u00ab\u00a0, d\u00e9clare Leen Hubregtse, responsable de la cha\u00eene d’approvisionnement de Boost Loyalty. \u00ab\u00a0Bunzl nous tient proactivement inform\u00e9s des d\u00e9veloppements et des innovations qui ont lieu sur le march\u00e9.\u00a0\u00bb
Thom Mutgeert de Bunzl Retail & Industry ajoute : \u00ab\u00a0En \u00e9coutant attentivement et en regardant vers l’avenir, nous continuons \u00e0 nous surprendre nous-m\u00eames, le client et le monde. Notre succ\u00e8s repose sur l’offre de solutions appropri\u00e9es en mati\u00e8re de processus et de concept, sur la fourniture et la prise de conseils ind\u00e9pendants et sur la sp\u00e9cialisation dans la profession. C’est l\u00e0 que nous faisons la diff\u00e9rence – du produit aux donn\u00e9es et du concept au d\u00e9veloppement.\u00a0\u00bb<\/p>\n

Michael Lausenmeyer, directeur g\u00e9n\u00e9ral des programmes de fid\u00e9lisation chez Boost, conclut : \u00ab\u00a0Depuis des ann\u00e9es, Boost s’efforce de stimuler la fid\u00e9lisation des clients de mani\u00e8re durable et responsable pour les personnes et la plan\u00e8te. Le partenariat avec Bunzl Retail & Industry est une \u00e9tape logique qui nous permet d’apprendre davantage aupr\u00e8s d’un sp\u00e9cialiste de premier plan dans le domaine de l’emballage durable.\u00a0\u00bb<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Guid\u00e9s par nos valeurs, nous soutenons\nle d\u00e9veloppement d'un futur \ndurable !<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tContactez-nous ><\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Octobre 2021 – Boost et Bunzl Retail & Industry sont heureux d’annoncer leur coop\u00e9ration dans l’introduction d’une solution d’emballage innovante et durable. Programmes de fid\u00e9lisation de Boost LoyaltyL’agence internationale de marketing Boost Loyalty, une division du groupe Boost, est le premier fournisseur europ\u00e9en de programmes de fid\u00e9lisation en coalition. Fond\u00e9e en 1987, et bas\u00e9e \u00e0 […]<\/p>\n","protected":false},"author":1,"featured_media":6774,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48,40,38,56,49],"tags":[762],"class_list":["post-8239","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate-news","category-loyalty-programs-news","category-news","category-partnerships","category-sustainability-news","tag-loyalty-programs-fr"],"yoast_head":"\nBoost et Bunzl Retail & Industry lancent conjointement une solution d'emballage innovante et durable - Boost Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/boostgroup.eu\/fr\/boost-et-bunzl-retail-industry-lancent-conjointement-une-solution-demballage-innovante-et-durable\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Boost et Bunzl Retail & Industry lancent conjointement une solution d'emballage innovante et durable - Boost Group\" \/>\n<meta property=\"og:description\" content=\"Octobre 2021 – Boost et Bunzl Retail & Industry sont heureux d’annoncer leur coop\u00e9ration dans l’introduction d’une solution d’emballage innovante et durable. 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