{"id":8025,"date":"2021-10-08T16:00:42","date_gmt":"2021-10-08T16:00:42","guid":{"rendered":"https:\/\/boosttest.org\/coop-abenteuer-garden"},"modified":"2021-11-19T13:45:36","modified_gmt":"2021-11-19T13:45:36","slug":"coop-abenteuer-garden","status":"publish","type":"post","link":"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden","title":{"rendered":"Coop &#8211; Abenteuer Garten"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8025\" class=\"elementor elementor-8025 elementor-3062\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d75c2aa elementor-section-full_width animated-slow elementor-section-height-default elementor-section-height-default elementor-invisible\" data-id=\"d75c2aa\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:0}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ac4bdc5\" data-id=\"ac4bdc5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-007144f elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"007144f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;none&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-0e3ca94\" data-id=\"0e3ca94\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0abab20 animated-fast elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"0abab20\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation_delay&quot;:0,&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Coop &#8211; Abenteuer Garten<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ad6b33 elementor-widget__width-auto animated-slow elementor-absolute elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"9ad6b33\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:0,&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-circle-down\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-64b1fe7a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"64b1fe7a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-17ae0680\" data-id=\"17ae0680\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3d93bd45 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3d93bd45\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-13babfd3\" data-id=\"13babfd3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6253517c elementor-widget elementor-widget-heading\" data-id=\"6253517c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Briefing\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45603105 elementor-widget elementor-widget-text-editor\" data-id=\"45603105\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>COOP Zwisterland was op zoek naar een vervolgcampagne op de verzamelactie &#8220;Abenteuer Natur&#8221;. Deze nieuwe promotie moest aansluiten bij het belang dat COOP geeft aan duurzaamheid. Tegelijkertijd moest de promotie ook educatief en vermakelijk zijn.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1fe66100 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1fe66100\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-43888d8c\" data-id=\"43888d8c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3284ef12 elementor-widget elementor-widget-heading\" data-id=\"3284ef12\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Oplossing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e065d43 elementor-widget elementor-widget-text-editor\" data-id=\"1e065d43\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Stadstuinieren en koken zijn actuele trends die Boost voor COOP op vermakelijke wijze heeft gecombineerd met spelletjes en knutselprojecten.<\/p>\n<p>Abenteuer Garten (tuinavonturen) is een vernieuwend concept met aandacht op de wereld van planten, groenten, kruiden, dieren en tuinen. Het geeft kinderen de kans om planten en kruiden te ruiken, aan te raken, te oogsten. En dan ook nog te koken wat ze zelf hebben gekweekt. Bij elke aankoop van 20 CHF en meer ontvangen COOP-klanten een flowpack met drie XL-kaarten om te verzamelen. Als extra verrassing bevatten sommige flowpacks een voucher waarmee kinderen een gratis bloempot krijgen om zelf planten en kruiden in te kweken.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1ed915a1 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1ed915a1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-cca3d1e\" data-id=\"cca3d1e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-41023979 elementor-widget elementor-widget-heading\" data-id=\"41023979\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Resultaten<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d87bc53 elementor-widget elementor-widget-text-editor\" data-id=\"6d87bc53\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Abenteuer Garten bestaat uit een album met 120 verzamelkaarten en 18 plantensoorten die de kinderen zelf kunnen verzorgen en bewonderen tijdens het groeiproces. Alle items konden gedurende zeven weken worden verzameld in alle COOP-supermarkten, COOP-megastores, COOP-warenhuizen, COOP-bouwmarkten, COOP-restaurants en COOP@Home.<\/p>\n<p>De collectibles promotie leidde tot een aanzienlijke stijging van het aantal verkopen op het POS en ook tot een substantiele stijging van de omzet. De promotie werd zeer gewaardeerd door deelnemers en op het schoolplein werden volop foto&#8217;s gemaakt tijdens de campagne periode.<\/p>\n<p>Helmut Tr\u00e4ris-Stark, Marketing Manager en verantwoordelijk voor de campagne bij COOP, verklaart: &#8220;Het door BOOST Groep bedachte concept vormt een integraal onderdeel van onze communicatie over duurzaamheid. Het concept is tegelijkertijd amusant en educatief. Kinderen leren hoe ze planten en kruiden moeten verzorgen. Vervolgens kunnen ze alles wat ze hebben gekweekt zelf oogsten en koken, waardoor ze zich actief bewust worden van het belang van duurzaamheid.&#8221;<\/p>\n<p><iframe title=\"COOP Schweiz I Abenteuer Garten I Boost Group\" src=\"https:\/\/player.vimeo.com\/video\/169825623?h=1c609307af&amp;dnt=1&amp;app_id=122963\" width=\"800\" height=\"450\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2d8e1991 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2d8e1991\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d8e5276\" data-id=\"d8e5276\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2dbbd80c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2dbbd80c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-451b43f1\" data-id=\"451b43f1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-66ecef69 elementor-widget elementor-widget-heading\" data-id=\"66ecef69\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Gedreven door onze waarden, ondersteunen wij\nde ontwikkeling van een duurzame \ntoekomst!<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4a9e994c\" data-id=\"4a9e994c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2cd69998 elementor-align-center BoostgroupButton-4 elementor-widget__width-auto elementor-widget elementor-widget-button\" data-id=\"2cd69998\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/boostgroup.eu\/nl\/neem-contact-op-met\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contacteer ons &gt;<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Briefing COOP Zwisterland was op zoek naar een vervolgcampagne op de verzamelactie &#8220;Abenteuer Natur&#8221;. Deze nieuwe promotie moest aansluiten bij het belang dat COOP geeft aan duurzaamheid. Tegelijkertijd moest de promotie ook educatief en vermakelijk zijn. Oplossing Stadstuinieren en koken zijn actuele trends die Boost voor COOP op vermakelijke wijze heeft gecombineerd met spelletjes en [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6851,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51,55,18],"tags":[764],"class_list":["post-8025","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","category-collectibles-promotions","category-kids-collectibles-promotions","tag-collectibles-promotions-nl"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Coop - Abenteuer Garten - Boost Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Coop - Abenteuer Garten - Boost Group\" \/>\n<meta property=\"og:description\" content=\"Briefing COOP Zwisterland was op zoek naar een vervolgcampagne op de verzamelactie &#8220;Abenteuer Natur&#8221;. Deze nieuwe promotie moest aansluiten bij het belang dat COOP geeft aan duurzaamheid. Tegelijkertijd moest de promotie ook educatief en vermakelijk zijn. Oplossing Stadstuinieren en koken zijn actuele trends die Boost voor COOP op vermakelijke wijze heeft gecombineerd met spelletjes en [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden\" \/>\n<meta property=\"og:site_name\" content=\"Boost Group\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-08T16:00:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-11-19T13:45:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/1.AbenteuerGarten2-B112-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"499\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"boost_admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"boost_admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#article\",\"isPartOf\":{\"@id\":\"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden\"},\"author\":{\"name\":\"boost_admin\",\"@id\":\"https:\/\/boostgroup.eu\/it\/#\/schema\/person\/aa29531509101d6bc6a8be66c15cda35\"},\"headline\":\"Coop &#8211; Abenteuer Garten\",\"datePublished\":\"2021-10-08T16:00:42+00:00\",\"dateModified\":\"2021-11-19T13:45:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden\"},\"wordCount\":314,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/boostgroup.eu\/it\/#organization\"},\"image\":{\"@id\":\"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#primaryimage\"},\"thumbnailUrl\":\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/1.AbenteuerGarten2-B112-1.jpg\",\"keywords\":[\"Collectibles Promotions\"],\"articleSection\":[\"Case Studies\",\"Collectibles Promotions\",\"Kids Collectibles Promotions\"],\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden\",\"url\":\"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden\",\"name\":\"Coop - Abenteuer Garten - Boost Group\",\"isPartOf\":{\"@id\":\"https:\/\/boostgroup.eu\/it\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#primaryimage\"},\"image\":{\"@id\":\"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#primaryimage\"},\"thumbnailUrl\":\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/1.AbenteuerGarten2-B112-1.jpg\",\"datePublished\":\"2021-10-08T16:00:42+00:00\",\"dateModified\":\"2021-11-19T13:45:36+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#primaryimage\",\"url\":\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/1.AbenteuerGarten2-B112-1.jpg\",\"contentUrl\":\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/1.AbenteuerGarten2-B112-1.jpg\",\"width\":750,\"height\":499},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/boostgroup.eu\/nl\/home\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Coop &#8211; Abenteuer Garten\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/boostgroup.eu\/it\/#website\",\"url\":\"https:\/\/boostgroup.eu\/it\/\",\"name\":\"Boost Group\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/boostgroup.eu\/it\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/boostgroup.eu\/it\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/boostgroup.eu\/it\/#organization\",\"name\":\"Boost Group\",\"url\":\"https:\/\/boostgroup.eu\/it\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/boostgroup.eu\/it\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/BOOST-SINGLE-LOGO-SCREEN-RGB-2021_2.png\",\"contentUrl\":\"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/BOOST-SINGLE-LOGO-SCREEN-RGB-2021_2.png\",\"width\":100,\"height\":39,\"caption\":\"Boost Group\"},\"image\":{\"@id\":\"https:\/\/boostgroup.eu\/it\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/boostgroup.eu\/it\/#\/schema\/person\/aa29531509101d6bc6a8be66c15cda35\",\"name\":\"boost_admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/boostgroup.eu\/it\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b7f8615b79291b2c0c9fc206124deba4e65ffa749fe897f8258019ea2ba2d686?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b7f8615b79291b2c0c9fc206124deba4e65ffa749fe897f8258019ea2ba2d686?s=96&d=mm&r=g\",\"caption\":\"boost_admin\"},\"sameAs\":[\"http:\/\/s880294769.online.de\"],\"url\":\"https:\/\/boostgroup.eu\/nl\/author\/boost_admin\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Coop - Abenteuer Garten - Boost Group","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden","og_locale":"nl_NL","og_type":"article","og_title":"Coop - Abenteuer Garten - Boost Group","og_description":"Briefing COOP Zwisterland was op zoek naar een vervolgcampagne op de verzamelactie &#8220;Abenteuer Natur&#8221;. Deze nieuwe promotie moest aansluiten bij het belang dat COOP geeft aan duurzaamheid. Tegelijkertijd moest de promotie ook educatief en vermakelijk zijn. Oplossing Stadstuinieren en koken zijn actuele trends die Boost voor COOP op vermakelijke wijze heeft gecombineerd met spelletjes en [&hellip;]","og_url":"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden","og_site_name":"Boost Group","article_published_time":"2021-10-08T16:00:42+00:00","article_modified_time":"2021-11-19T13:45:36+00:00","og_image":[{"width":750,"height":499,"url":"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/1.AbenteuerGarten2-B112-1.jpg","type":"image\/jpeg"}],"author":"boost_admin","twitter_card":"summary_large_image","twitter_misc":{"Geschreven door":"boost_admin","Geschatte leestijd":"2 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#article","isPartOf":{"@id":"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden"},"author":{"name":"boost_admin","@id":"https:\/\/boostgroup.eu\/it\/#\/schema\/person\/aa29531509101d6bc6a8be66c15cda35"},"headline":"Coop &#8211; Abenteuer Garten","datePublished":"2021-10-08T16:00:42+00:00","dateModified":"2021-11-19T13:45:36+00:00","mainEntityOfPage":{"@id":"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden"},"wordCount":314,"commentCount":0,"publisher":{"@id":"https:\/\/boostgroup.eu\/it\/#organization"},"image":{"@id":"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#primaryimage"},"thumbnailUrl":"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/1.AbenteuerGarten2-B112-1.jpg","keywords":["Collectibles Promotions"],"articleSection":["Case Studies","Collectibles Promotions","Kids Collectibles Promotions"],"inLanguage":"nl-NL","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#respond"]}]},{"@type":"WebPage","@id":"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden","url":"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden","name":"Coop - Abenteuer Garten - Boost Group","isPartOf":{"@id":"https:\/\/boostgroup.eu\/it\/#website"},"primaryImageOfPage":{"@id":"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#primaryimage"},"image":{"@id":"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#primaryimage"},"thumbnailUrl":"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/1.AbenteuerGarten2-B112-1.jpg","datePublished":"2021-10-08T16:00:42+00:00","dateModified":"2021-11-19T13:45:36+00:00","breadcrumb":{"@id":"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#primaryimage","url":"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/1.AbenteuerGarten2-B112-1.jpg","contentUrl":"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/1.AbenteuerGarten2-B112-1.jpg","width":750,"height":499},{"@type":"BreadcrumbList","@id":"https:\/\/boostgroup.eu\/nl\/coop-abenteuer-garden#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/boostgroup.eu\/nl\/home"},{"@type":"ListItem","position":2,"name":"Coop &#8211; Abenteuer Garten"}]},{"@type":"WebSite","@id":"https:\/\/boostgroup.eu\/it\/#website","url":"https:\/\/boostgroup.eu\/it\/","name":"Boost Group","description":"","publisher":{"@id":"https:\/\/boostgroup.eu\/it\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/boostgroup.eu\/it\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/boostgroup.eu\/it\/#organization","name":"Boost Group","url":"https:\/\/boostgroup.eu\/it\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/boostgroup.eu\/it\/#\/schema\/logo\/image\/","url":"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/BOOST-SINGLE-LOGO-SCREEN-RGB-2021_2.png","contentUrl":"https:\/\/boostgroup.eu\/wp-content\/uploads\/2021\/10\/BOOST-SINGLE-LOGO-SCREEN-RGB-2021_2.png","width":100,"height":39,"caption":"Boost Group"},"image":{"@id":"https:\/\/boostgroup.eu\/it\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/boostgroup.eu\/it\/#\/schema\/person\/aa29531509101d6bc6a8be66c15cda35","name":"boost_admin","image":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/boostgroup.eu\/it\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b7f8615b79291b2c0c9fc206124deba4e65ffa749fe897f8258019ea2ba2d686?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b7f8615b79291b2c0c9fc206124deba4e65ffa749fe897f8258019ea2ba2d686?s=96&d=mm&r=g","caption":"boost_admin"},"sameAs":["http:\/\/s880294769.online.de"],"url":"https:\/\/boostgroup.eu\/nl\/author\/boost_admin"}]}},"_links":{"self":[{"href":"https:\/\/boostgroup.eu\/nl\/wp-json\/wp\/v2\/posts\/8025","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boostgroup.eu\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/boostgroup.eu\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/boostgroup.eu\/nl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/boostgroup.eu\/nl\/wp-json\/wp\/v2\/comments?post=8025"}],"version-history":[{"count":34,"href":"https:\/\/boostgroup.eu\/nl\/wp-json\/wp\/v2\/posts\/8025\/revisions"}],"predecessor-version":[{"id":20092,"href":"https:\/\/boostgroup.eu\/nl\/wp-json\/wp\/v2\/posts\/8025\/revisions\/20092"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/boostgroup.eu\/nl\/wp-json\/wp\/v2\/media\/6851"}],"wp:attachment":[{"href":"https:\/\/boostgroup.eu\/nl\/wp-json\/wp\/v2\/media?parent=8025"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/boostgroup.eu\/nl\/wp-json\/wp\/v2\/categories?post=8025"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/boostgroup.eu\/nl\/wp-json\/wp\/v2\/tags?post=8025"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}