In collaboration with our valued partner Coop Switzerland, Switzerland’s leading retailer, Boost launched a new campaign for the whole family. Together, we were able to ‘BLAST OFF INTO SPACE!’
This galactic campaign was developed with the aim of offering a product range that appeals to all target groups alike – from real must-haves for every household to products for the youngest members of the family. And the best thing about it? Once customers had collected 40 stamps, they could exchange them for one of five products free of charge!
This campaign also marked the birth of our newest brand: BLOCKZ by Boost, the new loyalty brand for building blocks that are compatible with the current building-brick standard. The BLOCKZ by Boost spaceship set proved extremely popular with building-block fans of all ages and was much sought after.
Alongside the BLOCKZ toy, the space range consisted of a cool children’s umbrella, a galactic bowl for children with a cute sun plush toy, a set of storage containers and a universal bowl set, meaning customers were spoilt for choice when deciding which item to redeem their stamps for next.
We would be happy to show how you can engage your customers with a customized collectible campaign.
