Continuing our collaboration with Coop Switzerland we have created Feel-Good Trophy, a loyalty campaign designed to make shopping more rewarding, inspiring, and personally enriching. Unlike typical campaigns, this initiative focuses on enhancing everyday life by offering products that combine quality, innovation, and genuine comfort.
What sets this campaign apart is the strategic collaboration with two leading brands: Medisana, Europe’s pioneer in wellness technology, and Spirella, Switzerland’s top premium bathroom accessory brand. Together, they provide a fantastic range of products, from massage devices and blood-pressure solutions to luxurious towels and bathroom accessories, that help customers create moments of care and relaxation at home and on the go.
By collecting stamps at their local Coop stores or earning points digitally via the app customers can redeem them for the premium products at a fraction of the regular price. This not only encourages repeated visits and higher basket value but also gives shoppers a practical, meaningful way to make comfort and well-being part of their daily routine.
This campaign demonstrates how a thoughtfully designed loyalty campaign can go beyond rewards, delivering real, lasting benefits to everyday life.
Want to explore how to deliver lasting benefits to your shoppers’ lives? Get in touch!
We would be happy to show how you can engage your customers with a customized collectible campaign.
