Boost Group strengthens its presence in Germany

Boost Group, full service provider in loyalty programs and shopper marketing throughout Europe, is strengthening its position in Germany.

Following on from branches in Switzerland, the Netherlands, Italy, Russia, and China, Boost Deutschland GmbH has now been established. Based in Ratingen, an experienced team is now advising and developing clients in the German-speaking region as well. And the first major campaign nationwide in Germany is about to get launched.

The newly established Boost Deutschland GmbH is led by Tim Wender. As Managing Director he is responsible for the development of the German-speaking market, as well as servicing international commercial concerns based in Germany. He is supported by Ninja Lahmer, Business Development, and Thuan Fiebig, Project Manager. The international experts from the Boost Group support the team in the areas of market research, BI, creation, product development, purchasing, quality assurance, logistics, and finance.

“Our passion is making children happy. Together with our strong partners in business we want to win children’s hearts and make sure their families are happy too”, says Tim Wender, Managing Director of Boost Deutschland GmbH. “Boost has already mounted some great campaigns in Germany with some great names, among them EDEKA and real,-, and we are really looking forward to writing the next chapters in our story of success.”

The Boost Group focuses on implementing campaigns tailored to the clients’ needs, which engage with current trends such as environmental awareness and balanced nutrition. With their own created licence themes and innovative collection incentives, such as collectible figures made of recycled plastic, Boost mounts campaigns with an eye on current times (among these Super Foodies @ Esselunga, Italy).  And working in close cooperation with international licence partners like the emoji Company or WWF (such as emoji @ Coop, Switzerland, or WWF @ Karussell, Russia), the experts when it comes to kids achieve top sales and image growth for their business partners.

Mario Schwegler, CEO of the Boost Group, emphasises: “We are really pleased with the excellent response we achieve with children and with parents too, and the phenomenal successes which our clients achieve.  As agent and service provider there is nothing finer than exceeding our partners’ expectations in the most positive way. We are already looking forward hugely to the day when our first campaign for 2019 gets launched in Germany.”


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