Garfield returns to SPAR Hungary!

Back at last, and better than ever – in January 2025 we were delighted to announce the 9th edition of the coveted Garfield sticker album series for SPAR Hungary. This edition focused on animal world records and was presented by everyone’s favourite cat: Garfield.

BIPA excites shoppers with a second schleich® campaign

As part of our ongoing collaboration with our valued partner BIPA, part of the REWE Group, and thanks to our great partnership with schleich®, we were able to delight loyal BIPA customers and their families with two collectibles campaigns in 2024. The well-known toy figurines with the iconic red tag are renowned for their high […]

Biedronka plush collection – a celebration of brand love

In 2024, Boost Group partnered with Biedronka, one of Poland’s most popular retail chains, to bring a playful and heart-warming idea to life: a collection of exclusive plush toys, each inspired by one of Biedronka’s iconic home brands. From concept sketches to the final cuddly creations, the campaign was a true creative journey. Each plush […]

A winning partnership: Boost x ALDI Belgium

 The 2024 emoji® Stuxx campaign marked the fifth collaboration in the powerful and creative partnership between ALDI Belgium (ALDI BE) and Boost – and it was the most exciting yet! With a brand-new line-up of 30 exclusive Stuxx, this edition broke new ground and captivated collectors across the country. For the first time, the collection […]

RE:FRESH your approach to food with SPAR Slovenia!

To reward loyal customers, boost sales and strengthen brand loyalty, SPAR Slovenia was looking for the perfect range for their latest loyalty campaign. With our innovative RE:FRESH range, they were able to wow their customers! The RE:FRESH range of borosilicate glass containers offers a brilliant 5-in-1 kitchen solution tailored to meet all daily needs: cooking, […]

Discover the cosmos with Coop

In collaboration with our valued partner Coop Switzerland, Switzerland’s leading retailer, Boost launched a new campaign for the whole family. Together, we were able to ‘BLAST OFF INTO SPACE!’ This galactic campaign was developed with the aim of offering a product range that appeals to all target groups alike – from real must-haves for every […]

Welcome – Jens Bäuml!

Jens Bauml

Welcome, Jens Bäuml! We would like to warmly welcome our new CFO, Jens Bäuml, to the Boost Group! Jens will take on the financial leadership of our company and work closely with the entire team to drive the strategic development of the Boost Group forward. Alex Hergert, who has supported us as CFO since March […]