Coop Supercard: the most successful loyalty program of Switzerland
Briefing Coop is the leading retailing company of Switzerland. Through the loyalty program the customers won’t only be provided with short-term benefits but will continuously be surprised by first-class gifts and rewarded for their loyalty. The high quality of the organizing and the communication processes, as well as the choice of world-famous or local relevant […]
O’key sowing good things
Briefing The Russian O`Key hypermarkets wanted to create a collectibles promotion to support their increasing focus on sustainable and social responsibilities, and to help launch their ‘Kids about the Planet’ club. The promotion was designed to create opportunities for interaction between parents and kids in the area of global ecology, but with a specific link […]
BP Europe: Summer Travel loyalty campaign
Briefing BP Holland and Boost jointly launched a Summer Travel loyalty campaign. The BP EU Marketing Team wanted to combine a short-term and long-term loyalty strategy, for which Boost introduced a smart action mechanism. In return for refuelling with a minimum 20 litres, BP customers received a discount voucher that gave them up to 50% […]
Bouwmaat new, omnichannel loyalty programme
Briefing Bouwmaat, established in 1986, is a successful wholesale business for professionals in the repair, renovation and maintenance market. It has the largest web shop in the construction materials market, offering over 13,500 items. Bouwmaat currently offers a loyalty programme aimed at establishing long-term engagement with its customers. The main challenges of the current Bouwmaat […]
SamenGezond: the largest health loyalty programme in the Netherlands
Briefing SamenGezond challenges you to make healthy choices and gives tips, advice and solutions to make you feel fitter. The programme offers online coaching, personal weekly goals and much more to help you make healthy living easier and more fun. You can participate at any time and at your own pace. This makes a healthier […]
Viseca has a surprize
Viseca – surprize Briefing surprize is the rewards program for Viseca credit card and prepaid cardholders. It is managed by Viseca Payment Services and offers the bonus program to customers of partner banks of its sister company Viseca Card Services as well as for customers of card self-issuing banks. This includes well-known banking brands such […]