Boost Group strengthens its presence in Germany
Boost Group, full service provider in loyalty programs and shopper marketing throughout Europe, is strengthening its position in Germany. Following on from branches in Switzerland, the Netherlands, Italy, Russia, and China, Boost Deutschland GmbH has now been established. Based in Ratingen, an experienced team is now advising and developing clients in the German-speaking region as […]
SuperFoodies launched for Esselunga in Italy
Esselunga, innovation leader in Southern Europe, launches Super Foodies in Italy. Esselunga stands for fresh and healthy food. Good and healthy nutrition is one of the most influencing factors for well-being. Saving our planet by using sustainable sources, fair labour conditions and applying innovative recycling methods to save precious resources is our duty for today´s […]
Boost expands business in Italy
Boost Group expands business in Southern Europe opening new offices in Italy Boost proudly announces the opening of its new office in Milan and established Boost ITALIA S.r.l. The new office in Italy is situated in the centre of Milan, Italy. Boost Group keeps expanding in Europe, due to increasing business opportunities, client request and […]
Boost Group builds on strong heritage in France
Boost Group builds on strong heritage in France Christophe Leschevin has been appointed as Business Development Director for France, Belgium and Luxembourg at Boost Group.“We are happy to have with Christophe a native French expert located in Paris. Christophe has successfully developed innovative instant reward and loyalty solutions for Retailers and Brands for more than […]
Brands like emoji and WWF are cool to take to school
Brands like emoji and WWF are cool to take to school Together with Lightspeed GMI, a global integrated research organization, Boost conducted a Brand Licensing study in Italy and Spain to get a clear insight in what brands children know, like and aspire to collect during a promotion. In February 2018, both in Spain and […]
Boost launces first WWF Campaign with Karusel in Russia
Briefing Sustainable development and environmental responsibility are high on the agenda of the Russian retail industry. In June 2019, X5 Retail Group, along with other major industry players, signed a Memorandum on Sustainable Development. Karusel, a hypermarket chain within X5, emphasised its commitment to these principles through its latest short-term loyalty programme. Solution The programme […]
