LENTA Minimania 1-2-3
Briefing Following the success of a collectibles promotion devised by Boost for Russian retailer Lenta in 2016 and 2017, Lenta decided to give it another go in 2018. Boost was asked to create a new line of miniature products, or ‘Minis’, which were made available in Lenta hypermarkets and supermarkets throughout Russia in October and […]
O’KEY New Year’s campaign
Briefing The Russian O`Key hypermarkets wanted to create a New Year campaign with a sustainable approach, including DIY and creative elements, appropriate to the ‘Kids about the Planet’ kids’ club and its values. Solution Sustainable FSC (Forest Stewardship Council) wooden New Year decorations, packed in FSC flowpacks , were supplied for children to decorate themselves […]
Bouwmaat new, omnichannel loyalty programme
Briefing Bouwmaat, established in 1986, is a successful wholesale business for professionals in the repair, renovation and maintenance market. It has the largest web shop in the construction materials market, offering over 13,500 items. Bouwmaat currently offers a loyalty programme aimed at establishing long-term engagement with its customers. The main challenges of the current Bouwmaat […]
SamenGezond: the largest health loyalty programme in the Netherlands
Briefing SamenGezond challenges you to make healthy choices and gives tips, advice and solutions to make you feel fitter. The programme offers online coaching, personal weekly goals and much more to help you make healthy living easier and more fun. You can participate at any time and at your own pace. This makes a healthier […]
Boost’s SUPER FOODIES 2 wins 4 MEDIASTARS Awards
June 2021 – Boost’s SUPER FOODIES 2 kids’ collectibles campaign wins 4 MEDIASTARS Awards We are very proud to announce our achievement in Italy. Our SUPER FOODIES 2 kids’ collectibles campaign has won 2 MEDIASTARS 25 Awards and 2 Special Stars. The XXV Edition of the MEDIASTARS Award ceremony was held on June 29, 2021 […]
Boost and Motisha partnering for sustainable customer engagement
Boost and Motisha partnering for sustainable customer engagement Boost Group partnered with Motisha, an award-winning SaaS incentive technology platform, to create sustainable customer loyalty and engagement programs. Motisha® provides innovative quick-connect integration options for faster “go to market” solutions. Through Motisha Cloud® suite of products, partners can easily create a sales incentive programme, customer loyalty […]
EDEKA – Our Forest
EDEKA – Our Forest Briefing Edeka is a market leader in Germany with over 5.000 stores & 45 billion EUR turnover. Edeka was looking for a nationwide promotion to be anchored in its “Sustainability” marketing strategy. Solution An innovative adventure book which encourages children to take part in outdoor activities and play, while exploring nature […]
Nescafé Dolce Gusto: The art of starting the day better
Briefing Nescafé Dolce Gusto is one of Switzerland’s major coffee retailers – one in every four coffee machines which is bought in the country is a Nescafé Dolce Gusto. Its capsule system is one of the most successful internationally. Nescafé Dolce Gusto launched its Swiss “The art of starting the day better” campaign with five […]
Boost and Supporting Healthy Seas partnership
Boost Group long-standing partnership with Supporting Healthy Seas We are proud to announce the partnership between Boost and Supporting Healthy Seas. Boost, market leader for sustainable kids collectibles and loyalty campaigns has entered into a new partnership to protect sea life. In addition to the existing partnerships with WWF and own sustainability initiatives like EcoWarriors, […]
Boost Group enters into exclusive partnership with the emoji® brand
The emoji® company signed an exclusive partnership for Loyalty Programs with Boost for Europe and Russia. After two years of successful cooperation and the execution of multiple Kids Collectibles Campaigns, the emoji® company, owner of the registered emoji® trademark and creator of more than 17.000 icons, patterns and stickers for commercial use, signed an exclusive […]
