Boost with SamenGezond are nominated for Best Health & Wellbeing programme
In One Moorgate Place London at IMA Event 2019 SamenGezond has been chosen as the winner! Since 2014 Boost is servicing the Program for Menzis company. With SamenGezond we help a lot of people to adopt a healthier lifestyle. SamenGezond is the largest health program in the Netherlands with more than 400,000 participants. Together with Menzis, […]
Case study: Use of recycled plastic for figurines reduces carbon footprint by almost 40%
Use of recycled plastic for figurines reduces carbon footprint by almost 40% Leading research institute confirms potential reduction of environmental impact in case study for Boost Group at Esselunga Italy. Research Institute VITO has screened the environmental impact of a recycled plastic figurine vs. a virgin plastic figurine through its entire life cycle (Life Cycle […]
Boost Group expands in Asia-Pacific
Boost Group expands into Asia-Pacific Retail Markets Boost Group is delighted to announce the appointment of Els de Sweemer as Managing Director Asia Pacific. Els De Sweemer brings with her 10 years of international loyalty marketing experience and knowledge. She started her career in loyalty marketing at Boost Group in 2009 before she moved from […]
ALDI starts first nationwide emoji®-campaign with Boost in Germany
ALDI Nord and ALDI Süd are jointly launching with Boost Group in Germany an exclusive and customised emoji® kids collectibles promotion Boost Deutschland GmbH, is based in Ratingen -Germany, is responsible for developing and implementing the emoji® collection campaign at Germany’s leading discounter. Twenty-four fun emoji® collectible figures to play with and swap are available […]
Boost Group strengthens its presence in Germany
Boost Group, full service provider in loyalty programs and shopper marketing throughout Europe, is strengthening its position in Germany. Following on from branches in Switzerland, the Netherlands, Italy, Russia, and China, Boost Deutschland GmbH has now been established. Based in Ratingen, an experienced team is now advising and developing clients in the German-speaking region as […]
SuperFoodies launched for Esselunga in Italy
Esselunga, innovation leader in Southern Europe, launches Super Foodies in Italy. Esselunga stands for fresh and healthy food. Good and healthy nutrition is one of the most influencing factors for well-being. Saving our planet by using sustainable sources, fair labour conditions and applying innovative recycling methods to save precious resources is our duty for today´s […]
Boost Group builds on strong heritage in France
Boost Group builds on strong heritage in France Christophe Leschevin has been appointed as Business Development Director for France, Belgium and Luxembourg at Boost Group.“We are happy to have with Christophe a native French expert located in Paris. Christophe has successfully developed innovative instant reward and loyalty solutions for Retailers and Brands for more than […]
Brands like emoji and WWF are cool to take to school
Brands like emoji and WWF are cool to take to school Together with Lightspeed GMI, a global integrated research organization, Boost conducted a Brand Licensing study in Italy and Spain to get a clear insight in what brands children know, like and aspire to collect during a promotion. In February 2018, both in Spain and […]
Viseca has a surprize
Viseca – surprize Briefing surprize is the rewards program for Viseca credit card and prepaid cardholders. It is managed by Viseca Payment Services and offers the bonus program to customers of partner banks of its sister company Viseca Card Services as well as for customers of card self-issuing banks. This includes well-known banking brands such […]
Old El Paso – Fajitas Friday
Briefing The Village booth of Old El Paso forms a small oasis for Swiss customers. The remarkable stand is truly a treat for the eye in every branch. How are the customers to be activated? Solution The feeling of a holiday to Mexico, inspires consumers and thereby generates impulse purchases and strong turnover. The scent […]