How can we get kids excited about healthy eating and create a real hype that drives sales for LIDL ?       We created a whole universe with 32 unique LIDLMALS who can magically transform from an animal into a fruit or vegetable Each animal has a name and its own special story, into […]

Aldi brings music to life with new emoji campaign from Boost

Following the overwhelming success of two previous emoji campaigns ALDI launches a new collectible campaign with Boost in Belgium and Luxembourg, named “emoji® beats”.  Together with the emoji company we developed a completely new and special range for ALDI that will conquer the hearts of supermarket shoppers. 3 YEAR LONG TERM APPROACH OF MEGA ÖKO-GANG […]

Boost Group and Emoji Company take a leap into the metaverse !

Boost Group and Emoji Company expanding their partnership for Omnichannel Commerce, Digital Collectibles and new Metaverse Applications The successful partnership for retail loyalty programs between Boost Group and Emoji Company reaches a new stage resulting in a new strategic partnership agreement for the coming years. Since 2016 Boost developed and executed 21 campaigns in Europe […]

schleich® and Boost agree to cooperate

schleich® and Boost Group are working together to introduce new sustainable collectibles for children and families Together with the Boost Group, schleich® plans to develop environmentally friendly collectibles that raise awareness of the sustainable use of planet Earth and support children’s development through play. Collectibles allow children to experience subjects related to nutrition, sports, play, […]

Happy Birds


Boost Group creates new spring collectibles campaign for Coop Switzerland   SWITZERLAND – Steinhausen – 2022   On 11 March, the ‘All of a twitter’ spring collectibles campaign will be launched at all Coop formats. The campaign, which was conceived by Boost Group and designed especially for families with children, is intended to raise awareness […]

Boost Group develops a collectibles campaign with Coop and REWIND

Boost Group develops a collectibles campaign with Coop and REWIND Steinhausen, SWITZERLAND, Date Month 2022 – The Outdoor Trophy kicked off on 8 March! Whether you choose lonely forests, calm waters or steep mountains, now is the time to go outdoors in nature, where you can recharge your batteries or simply switch off everyday stress […]

Super Foodies: the most brave, daring, gifted superheroes you have ever met

Super Foodies live in the same world as us. They are the most brave, daring and gifted superheroes you have ever met. Boost Group proudly introduces Super Foodies, a sustainable, innovative and impactful loyalty program stimulating kids to become best friends with fruits and veggies. Meet Super Foodies., the crazily fun licensed brand! The […]