Welcome – Jens Bäuml!

Jens Bauml

Welcome, Jens Bäuml! We would like to warmly welcome our new CFO, Jens Bäuml, to the Boost Group! Jens will take on the financial leadership of our company and work closely with the entire team to drive the strategic development of the Boost Group forward. Alex Hergert, who has supported us as CFO since March […]

Welcome – Robert Steinbauer

Welcome, Robert Steinbauer! We are pleased to introduce our new COO for Loyalty Programs, Robert Steinbauer! Robert will take over the leadership of our Loyalty Programs Unit and, together with our dedicated loyalty team, will continue to expand our long-term customer retention activities. Michael Lausenmeyer, who has worked as Managing Director for Loyalty Programs since […]

Brand new office location for Boost in ‘s-Hertogenbosch

Brand new office location for Boost in ‘s-Hertogenbosch From 1 December 2023, Boost will move into a new office location at Willemsplein 2-4 in ‘s-Hertogenbosch.  For people in ‘s-Hertogenbosch, the Bastion and the adjacent Essent office is a well-known and iconic location with its striking tower and architecture. Overlooking the river Dommel and close to […]

Welcome Tim Wirtz

We Welcome Tim Wirtz To The Boost Team! Herewith, we would like to warmly welcome our new Managing Director Tim Wirtz to Boost Group!​ He will be taking over the management of our Shopper Marketing Unit and will be responsible for all Shopper Marketing activities in Switzerland along with our Shopper Marketing Team. Dino Ceccato, […]

COOP Spring Collection Fun

COOP Switzerland launches the loyalty promotion Spring Collection Fun (“Frühlingssammelspass”). A brand-new, 100% tailor-made loyalty campaign for the whole family.

Cactus Energy Wonders

We are extremely happy to announce the 5th sustainable campaign in a row with Cactus.

Superfoodies – Domino

The SUPERFOODIES® are 28 attention-grabbing characters proven to create an instant hype among kids. Exclusively available at SPAR with every €20,- of spend.

They turned from veggies and fruits into heroes with superpowers who are on a spectacular mission to fight the enemies of all plants.

Each SUPERFOODIE® has a personality and unique shape. Kids can’t wait until they collected them all.

The characters are presented on sustainable FSC wooden dominoes with multiple playability options.