ALDI Belgium Celebrates Seven Years of Collectible Success

When a loyalty campaign returns for a seventh consecutive year, it’s doing something right. This summer, ALDI Belgium launched the latest edition of its collectible campaign in partnership with Boost and the emoji company®. Over the years, the campaign has become a familiar highlight for Belgian families, helping ALDI strengthen shopper engagement and create lasting […]
GET SET, COLLECT! – Turning Everyday Shopping into Lasting Customer Loyalty

How do you transform routine grocery shopping into an experience customers genuinely look forward to? GET SET, COLLECT! developed in partnership with Coop Switzerland, demonstrates how a well-designed loyalty campaign can create excitement, drive repeat visits and strengthen customer relationships over time. The campaign rewards customers for their everyday purchases by allowing them to collect […]
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The LiDLMALS hype continues

The LiDLMALS hype continues After a successful kick-off campaign in 2022, the LiDLMALS are back again – ready to build even more awareness, and help kids to discover the world of fresh foods and healthy eating habits. To complement last year’s well-known characters, we have created another unique range, and broadened the focus from fruits […]
PENNY Austria invites you to cuddle up with the Wald- & Wuselbande

PENNY Austria invites you to cuddle up with the Wald- & Wuselbande. It’s time for cuddly moments – this time in the company of the adorable characters from Knitty Friends® Forest, a brand by Boost. These richly detailed forest animals are the shining stars of the joint campaign. With every purchase, shoppers will have the […]
EMBRACE THE ITALIAN OUTDOORS WITH REWIND

EMBRACE THE ITALIAN OUTDOORS WITH REWIND BOOST has designed and launched on the market thanks to Penny Italia a new loyalty campaign with an adventurous, sustainable and innovative character, thanks to the brand “REWIND”! Until July 2 2023, all PENNY customers can collect points directly on their PENNYCard. The mechanism is very simple 1 point […]
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Welcome Tim Wirtz

We Welcome Tim Wirtz To The Boost Team! Herewith, we would like to warmly welcome our new Managing Director Tim Wirtz to Boost Group! He will be taking over the management of our Shopper Marketing Unit and will be responsible for all Shopper Marketing activities in Switzerland along with our Shopper Marketing Team. Dino Ceccato, […]
COOP Spring Collection Fun

COOP Switzerland launches the loyalty promotion Spring Collection Fun (“Frühlingssammelspass”). A brand-new, 100% tailor-made loyalty campaign for the whole family.
Cactus Energy Wonders

We are extremely happy to announce the 5th sustainable campaign in a row with Cactus.