O’KEY New Year’s campaign
Briefing The Russian O`Key hypermarkets wanted to create a New Year campaign with a sustainable approach, including DIY and creative elements, appropriate to the ‘Kids about the Planet’ kids’ club and its values. Solution Sustainable FSC (Forest Stewardship Council) wooden New Year decorations, packed in FSC flowpacks , were supplied for children to decorate themselves […]
Bouwmaat new, omnichannel loyalty programme
Briefing Bouwmaat, established in 1986, is a successful wholesale business for professionals in the repair, renovation and maintenance market. It has the largest web shop in the construction materials market, offering over 13,500 items. Bouwmaat currently offers a loyalty programme aimed at establishing long-term engagement with its customers. The main challenges of the current Bouwmaat […]
SamenGezond: the largest health loyalty programme in the Netherlands
Briefing SamenGezond challenges you to make healthy choices and gives tips, advice and solutions to make you feel fitter. The programme offers online coaching, personal weekly goals and much more to help you make healthy living easier and more fun. You can participate at any time and at your own pace. This makes a healthier […]
EDEKA – Our Forest
EDEKA – Our Forest Briefing Edeka is a market leader in Germany with over 5.000 stores & 45 billion EUR turnover. Edeka was looking for a nationwide promotion to be anchored in its “Sustainability” marketing strategy. Solution An innovative adventure book which encourages children to take part in outdoor activities and play, while exploring nature […]
Nescafé Dolce Gusto: The art of starting the day better
Briefing Nescafé Dolce Gusto is one of Switzerland’s major coffee retailers – one in every four coffee machines which is bought in the country is a Nescafé Dolce Gusto. Its capsule system is one of the most successful internationally. Nescafé Dolce Gusto launched its Swiss “The art of starting the day better” campaign with five […]
Viseca has a surprize
Viseca – surprize Briefing surprize is the rewards program for Viseca credit card and prepaid cardholders. It is managed by Viseca Payment Services and offers the bonus program to customers of partner banks of its sister company Viseca Card Services as well as for customers of card self-issuing banks. This includes well-known banking brands such […]
Old El Paso – Fajitas Friday
Briefing The Village booth of Old El Paso forms a small oasis for Swiss customers. The remarkable stand is truly a treat for the eye in every branch. How are the customers to be activated? Solution The feeling of a holiday to Mexico, inspires consumers and thereby generates impulse purchases and strong turnover. The scent […]
Energizer
Briefing The challenge presented by Energizer was the restructuring of its entire range of batteries at 750 branches operated by a wide range of retailers, for the purpose of designing the POS for consumers in a simpler, better organised and more appealing way, while at the same time generating impulse purchases which would boost turnover. […]